Diffused Reality

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Unique hybrid images with other world dimensionality. Images are built from my original photographs through a unique combination of manual and AI processes

This series of images explore how AI with image to image prompting can bend the truth of an original photograph in many directions while still retaining its core essence. These images show a spectrum of possibilities. You will see a vast range of styles from photographic to graphic. I think a unique quality of this process is a blending of mediums and unusual conceptual juxtapositions that bring another level of meaning and visual delight. What has been interesting in the process is how the influence of the 100 million web reference images, that AI uses, skews the results. Sometimes into dark places.

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Each image is rendered in high res (38 megapixels) and color corrected, ready for large scale printing.

about dan marcolina

Dan and his wife Denise are co-owners of Philadelphia-based Marcolina Design Inc. Over the last 25 years their passion for design and digital tools has spurred the company to keep reinventing itself. In the process it has become a nationally recognized design leader in print, web, video, and now augmented and virtual reality. Having always used digital/photographic imagery as a cornerstone of his design process along with his shooting personal work in many traditional formats, Dan’s images have appeared in venues and publications worldwide.

Dan has always experimented with equipment and processing and has shot in many film formats from 5x7 to toy plastic cameras. His traditional fine art images have been shown in many juried shows. But his very favorite moment came unexpectedly at a juried opening in NY from well-known art and fashion photographer Richard Avedon who said, “I admire Dan Marcolina's work because he makes photos that don’t try to be beautiful.”

Dan is the author of the first book on mobile photography editing (iPhone Obsessed) and many interactive ebooks on the subject. He was the organizer of the landmark iPhoneography events, Mobile Masters Sessions, held in San Francisco at Mac World. He has given lectures on mobile digital & photography at many venues across the country including at the request of Apple and Adobe. His interviews can be found inGraphis, Zoom Magazine, Cult of Mac, The App Whisperer, We Are Juxt, Pixels, and AMPt. He is also a contributing author to the #1 iPhoneography website, The App Whisperer. With all his pioneering efforts in this Mobile Movement Dan has become widely know as one of the key Mobile Movers.